Mark Twain House and Museum

The Mark Twain House and Museum will develop a capacity-building initiative for staff and the Board of Trustees to improve internal and external engagement by placing audiences at the center of the museum’s work. The museum will build staff capacity to identify and meet community needs by learning about audience engagement topics and tools. These learnings will then be put into practice through evaluation and program development.  Project activities include a series of learning workshops that will generate an audience evaluation plan and a community engagement plan. The project will result in staff creating three pilot offerings — including a new public program, a new house tour, and a new exhibition component — as well as increased staff capacity to implement audience-centered practices.