Oregon Museum of Science and Industry

The Oregon Museum of Science and Industry will purchase, customize, and implement an integrated, mobile-optimized, and user-friendly sales system. The system will replace six fragmented systems, enabling the museum to capture and analyze audience data to enhance its program offerings and communications with visitors. The system will help the museum improve its online and mobile sites, making it easier for customers to access and purchase science classes, educational camp programs, labs, demos, exhibits, films, lectures, and educational events. The mobile enhancement will particularly improve access and communications for racial and ethnic minorities who are among the highest percentage of smartphone users. The project will enhance engagement with the museum’s diverse audiences and help them connect with ideas related to the themes of environment, innovation, and health.